Language and voice are some of the most powerful tools we’ve evolved for conveying a message. In conversations we can share more than just information, expressing mood, passions, and ideas. At this stage, technology can catch up with our own understanding of healthy communication.

That’s where Conversational Design comes in: putting our understanding into practice, moving from plain transactional experiences into a conversational world in which brands can communicate freely and engage with users in a more natural and organic way.  Now, don’t be fooled; if you are not up to the task you’ll miss out on many opportunities. Welcome to the new Sentinel Report.