Martech

Data-driven insights to scale businesses and craft tailored experiences.

What We Do

We merge fearless creativity with breakthrough technology to create winning solutions for your brand.

  • Services


    Ad Tech

    Ad Tech

    We ensure precise ad delivery and optimized campaigns for maximum impact. Connect with a vast network of publishers and advertisers to expand your reach, effortlessly manage and optimize your digital out-of-home (DOOH) campaigns, and gain access to premium inventory and pinpoint your target audience with precision.

    Areas of expertise:

    • AdServer
    • Demand-side platform (DSP)
    • AdExchange
    • DOOH Management
    • Supply-side platform (SSP)

    CXP

    CXP

    Streamline your content management process by harnessing the power of personalization tools to tailor each interaction and create meaningful connections. We help you drive conversions and enhance your customer journey through Conversion Rate Optimization (CRO) strategies.

    Areas of expertise:

    • Content Management
    • Personalization Tools
    • Content Testing
    • Conversion Rate Optimization (CRO)

    Customer Engagement

    Customer Engagement

    Boost efficiency and simplify repetitive tasks with our automation tools. We help you effectively manage and nurture customer relationships while maximizing engagement to achieve remarkable results.

    Areas of expertise:

    • Marketing Automation
    • Customer Relationship Management (CRM)
    • Inbound Marketing

    Data Management

    Data Management

    Gain valuable insights from web analytics to understand user behavior and make data-driven decisions. Harness the power of a Customer Data Platform (CDP) to unify and leverage customer data for personalized experiences. Evaluate the impact of your marketing efforts with advanced attribution models, helping you identify the most effective communication channels.

    Areas of expertise:

    • Web Analytics
    • Tag Management
    • Customer data platforms (CDP)
    • Atribution Models

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Stories

Bridging creativity, media, and technology for business success.

Gunpowder
Gunpowder

Globant and Google helped Gunpowder to develop a solution for automated provisioning and simplified management of billing data.

Nissan

Nissan Leverages Customer 360 and Data Insights to Enhance Customer Experience.

BBVA
BBVA

Globant and BBVA created a way to take the user journey to the next level.

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Keep up with innovation

Discover how AI simplifies personalized marketing to enhance customer engagement and drive significant results.

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